Bershka Flagship
Valencia, Spain
New global image
In its 1,385 m2 of floor space distributed over two floors, Bershka Colón combines physical and online shopping formats in an innovative environment that combines new technologies and the latest services to offer a more accessible and faster shopping experience.
This new space, designed by the creative studio Culdesac, features a renovated interior and furniture created especially for this establishment.
Project
Location: Valencia, Spain
Year: 2024
Project: custom furniture fabrication and store installation
Design: Culdesac
Photography: Courtesy of Inditex Group
Flagship furniture
For the remodeling, the uniqueness of the space has been taken into account, characterized by a great height and pre-existing moldings that have been respected and harmonized in the design. Bershka Colón also features different services and spaces focused on facilitating customer shopping or creating new in-store experiences such as Fast Checkout, Slow checkout, Online Returns and the Digital Fitting Room.
The renovated interiors include a series of structures that stand out for their shape, color and material; and the arrangement of garments is distributed around the perimeter on walls and furniture created especially for this store.
Flagship furniture
At Grupo Malasa we have been in charge of the manufacture of practically all the perimeter and central furniture of the store in materials such as steel or Krion®, all of them custom-made and of high quality.
Flagship Bershka store
