Desigual

Barcelona, Spain

Desigual

The Ibizan brand Desigual strengthens its presence in Barcelona with the restyling of its new boutique in the Arenas shopping center in Barcelona, one of the reference shopping points of the Catalan city. Desigual reappears with a renewed image adapted to the new needs of consumers.

Project

Location: Barcelona, España

Year: 2023

Project: Desigual’s restyling

Photography: Courtesy of Desigual

Desigual, Barcelona

An unique

redesign

This new design concept focuses attention on its fitting rooms, one of the main protagonists of this space, located in the center of the store as the main articulating element, around which the collections of women, men and accessories of the brand are presented.

At Grupo Malasa we were in charge of the custom manufacturing of central, perimeter and inner fitting room furniture. A custom-made furniture and manufactured 100% in our own factories by our group of professionals.

Desigual, Barcelona

In-house

purchasing

department

Through materials such as satin-finnished stainless steel or lacquered iron, among others, we were able to give life to this new aesthetic by manufacturing bespoke central, perimeter and inner fitting room furniture.
A custom-made furnishing project made completely in our own factories by our group of professionals, which perfectly accompanies the furniture expertly curated by our in-house purchasing department, who are constantly looking for the perfect pieces for each space and following our customers’ the guidelines.