WOW Concept
Madrid, Spain
WOW Concept
WOW Concept opened its new concept store on November 29th, at number 52 of the emblematic Serrano Street in Madrid, one of the main commercial arteries of the Spanish capital.
With a total of seven commercial floors and more than 6,400 square meters, the new WOW Concept is focused on the sale of a complete range of garments and premium items in the categories of fashion, beauty, sports, technology, and home.
Project
Location: Madrid, Spain
Year: 2023
Project: WOW Concept
Photography: Courtesy of Culdesac
WOW Concept
For this new location of the brand, we worked together with the creative studio Culdesac supplying fully custom-made furniture in wood, krion, and metal, combined in glossy finishes, steel, glass, carbon steel, stainless steel, or furniture in curved shapes with metalchrome finish, among others.
WOW Concept
The final result of this new space translates into exclusive pieces of furniture worked halfway between architecture and interior design that could be mistaken for a contemporary art gallery.
WOW Concept
